Physicians Formula Fake Out Organic Mascara

You know what has been hard about switching to clean beauty? The lack of drugstore products available. While it seems like retailers are trying to expand the availability of products, what is available in stores is still much more expensive than most drugstore makeup. Also, I have the hardest time finding non-smudging mascaras and have tried a majority of the small selection of clean mascaras in drugstores.

And then it dawned on me: quite some time ago, Physicians Formula launched a few organic mascaras (random, no?) I actually remember trying the first one around 10 years ago. It came in a beige tube with a little green leaf cap, and I remember thinking it performed decently. It was shortly after the plastic bristle style applicators really took off, too (my fave).

So there I was, standing in the aisle at CVS, grabbing a tube of organic mascara from Physicians Formula. I had come full circle returning to my drugstore roots. This time though, I grabbed the Fake Out mascara which comes in a pink leaf style tube. Snazzy.

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The wand in this tube is much thicker than the original I tried ages ago, which isn’t necessarily a bad thing. The formula is really dark and creamy, and after a few coats my lashes look long, thick, and dark. It builds easily and provides a really pretty, feathery look. Even with uncurled lashes, I find that it lifts my lashes and they hold in place really well. The handle of the wand is a little awkward, but it’s not entirely horrible. It just takes some getting used to compared to most round handles.


Now for the bad news, this smudges like crazy on me. Within 2 hours time, I have the first signs of smudges on my brow bone; and then it’s all downhill from there. I think I run into smudging because my eyes are somewhat deep set and my lashes touch my brow bone, so this may not be an issue for you (especially if you aren’t prone to smudging anyway). For me though, this is a deal breaker and I cannot wear it without looking like I got into a brawl with someone, no matter how much I set around my eyes.

Pre-smudging, it looks pretty good! Lashes are uncurled, one coat.


I think it’s a beautiful, affordable, and accessible mascara (that unfortunately smudges on me). For $10, this is much more affordable than most clean mascaras on the market, and it’s available at most drugstores. It’s worth trying if you’re looking for a mascara with a low price point – and you have dry skin or don’t typically have issues with smudging.

Get Fake Out here, or in your local drugstore.


*This mascara was purchased by me. 

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